Moving Walls Partners with BrightSign to Expand Digital Signage Management and Monetization

Moving Walls, a Singapore-based advertising technology company specializing in Out of Home (OOH) media management, audience measurement and automation, has partnered with BrightSign LLC to integrate its content management and media monetization capabilities with BrightSign’s digital signage platform.

The Moving Walls application is now available through the BrightSign Partner Gallery. The integration allows media owners, retailers and enterprise network operators to deploy, manage, measure and monetize digital screens through a more connected technology ecosystem.

The partnership reflects a broader shift in the digital signage and Digital Out of Home (DOOH) industry, where screen operators are increasingly looking for platforms that combine content management with audience measurement and advertising monetization.

BrightSign provides digital signage players and technology used across commercial screen networks, while Moving Walls develops advertising technology focused on OOH media management, measurement and automation.

By combining the two platforms, the companies aim to make it easier for screen owners to manage their networks while creating new advertising revenue opportunities across key global markets.