KEVANI Introduces Robertson Lights, a New Digital Pairing Along West Third Street at Robertson
Two synchronized displays will create a coordinated brand presence among the corridor’s fashion, dining, and lifestyle destinations.
KEVANI, a leader in out of home innovation, announced its latest media destination. Robertson Lights is a synchronized digital pairing positioned along West Third Street, within one of Los Angeles' most coveted fashion, dining, and lifestyle destinations.
The first display is scheduled to launch in Q4 2026, with the second following in Q1 2027 to complete the synchronized pairing.
Robertson Lights will deliver 7 million combined monthly impressions, capturing an engaged mix of pedestrian and vehicular traffic. The pairing brings on-premise brands into the daily rhythm of the neighborhood: shoppers moving between boutiques, friends meeting for dinner, and residents returning to familiar destinations.
Featuring high-resolution LED technology with a 6.6mm pixel pitch, Robertson Lights is designed to deliver clear imagery for street-level viewing. The two displays will run in sync, giving a single campaign a unified presence across the corridor. Whichever direction the audience is moving, the brand is already there, turning a glance into a memory.
“Where a brand appears is part of the brand,” said Kevin Bartanian, Founder and CEO of KEVANI. “We selected these locations for their place in the life of the neighborhood. Robertson Lights gives brands two coordinated moments along that journey—an opportunity to become part of a place people already choose to spend time.”
Robertson Lights expands KEVANI’s collection of distinct media destinations across Los Angeles, each selected for its setting and the role it can play in a brand’s story.
About KEVANI
KEVANI is an award-winning out-of-home (OOH) media company that promotes national and local brands through innovative outdoor advertising destinations. Its curated inventory provides unique opportunities for brand and agency partners to captivate audiences in high-impact environments. Founded with a mission to drive innovation in OOH, KEVANI develops new media destinations that redefine brand
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