옥외광고 기업과 기관의 주요 발표, 사업 소식, 제휴 및 인사 동향을 전합니다. | Follow OOH company and industry announcements, business developments, partnerships and appointments across the out-of-home sector.
Image: Screenshot from IKEA Korea’s official YouTube channel.IKEA Korea has transformed some of Seoul’s most prominent digital out-of-home (DOOH) advertising locations into a citywide showcase of its design philosophy. From giant LED billboards in Gwanghwamun to digital screens in Hongdae, synchronized media poles in Gangnam, and subway
Seoul Lights Up the Han River with a Dazzling Drone Performance Inspired by Korean Culture
Light, Water and Digital Art Transform a 230-Year-Old Royal Dream into a Spectacular Nighttime Experience
Out-of-home activation with Clear Channel Outdoor and newly created content from Getty Images aim to increase authentic representation of rural communities across America
Smartify Media (“Smartify”), a premium digital out-of-home (DOOH) and retail media network operating across more than 40 U.S. markets, launched a new partnership with The Agency, the global luxury real estate brokerage founded in Beverly Hills. Through the partnership, select offices of The Agency will join Smartify’s national
South Korea’s Gwangmyeong Station turned waiting-room seats into meeting points for older travellers seeking help with online train reservations.
The Local Finance Association (LOFA) and the Korean National Police Agency have agreed to use large-format digital out-of-home advertising along Seoul’s Olympic Expressway to promote public safety messages. Jeong Seon-yong, chairman of LOFA, left, and Kim Jong-chul, acting commissioner general of the Korean National Police Agency, pose for a
Samsung Art Store1 has announced its first-ever cinematic collection, featuring 38 stills from acclaimed films produced by studio A24. Available on supported Samsung Art TVs worldwide, the collection allows subscribers to revisit memorable moments and discover new favorites at home. ▲ A still from “Midsommar,” courtesy of A24A24 is a global
JCDecaux Transport, Hong Kong's No.1 outdoor advertising company, is proud to present the experiential campaign with Cathay for its 80th anniversary, featuring a highly engaging passenger-led experience that brings the airline's iconic uniform bears to Hong Kong International Airport (HKIA) and invites global travellers to celebrate this remarkable milestone
Agreement adds 17 SCREENX auditoriums in the U.S. and three in South and Central America
GOOD TRAFFICAfter a record-breaking year in revenue, GOOD TRAFFIC (formerly known as mobilads) continues its growth by expanding transit Out-of-Home (OOH) operations into Australia. Australia presents a unique opportunity for GOOD TRAFFIC to showcase the strengths of its rideshare advertising format. According to the Outdoor Media Association (OMA) and MOVE,
At Tokyo Game Show (TGS) 2026, held from September 17 to 20 at Makuhari Messe in Chiba, Japan, Samsung Electronics and NC demonstrated the future of fan engagement by bringing the characters of Astrae Oratio — the upcoming urban fantasy RPG — into the physical world through glasses-free 3D Spatial Signage. The
