OOH World Report in Englsih
Vistar Media has entered into a strategic partnership with Happydemics, a global brand lift measurement provider, to introduce a more rigorous and standardized brand measurement solution for digital out-of-home (DOOH) campaigns. The collaboration integrates advertiser-grade, survey-based brand lift studies directly into the Vistar ecosystem. The move is designed to provide
OUTFRONT Media and AdQuick Form Exclusive Commercial Partnership and Strategic Equity Investment to Accelerate How IRL Media Campaigns are Built, Measured, and ExecutedOUTFRONT Media (NYSE: OUT), one of the largest and most-trusted IRL media companies in the U.S., today announced an exclusive multi-year partnership with AdQuick, Inc., a leading
Airports around the world are under growing pressure to balance expansion with environmental and social responsibility. Against this backdrop, Airports Council International World (ACI World) will host a global webinar on 12 March 2026 aimed at strengthening relationships between airports and the communities they serve. Titled “Strengthening Airport Community Relationships,
Clear Channel Outdoor Holdings reported higher revenue for the fourth quarter and full year of 2025, even as the U.S. out-of-home operator prepares to exit the public markets under a pending take-private transaction. For the fourth quarter ended December 31, 2025, revenue rose 8.2 percent year on year
Building on its inaugural year, the Summit brings independent OOH leaders together to shape strategy and strengthen collaboration
(Photo caption) “BEACH ‘AURORA’,” a media art work to be showcased on the large-scale panoramic screen inside Seoul Station through the collaboration between d’strict and Kakao Mobility. / Courtesy of d’strictd’strict, a digital design and art company led by CEO Lee Seong-ho, has signed a strategic partnership with
OUTFRONT Media Inc. (NYSE: OUT) reported stronger fourth-quarter results for 2025, closing the year with accelerating revenue growth and improved profitability, driven largely by gains in its transit advertising business. Chief Executive Officer Nick Brien said the company exited 2025 with “significant momentum,” highlighting full-year AFFO growth above guidance and
PATTISON Outdoor Advertising is proud to announce a landmark 10-year agreement with Toronto Pearson, naming PATTISON the airport's exclusive advertising and brand experience partner. As Canada’s leading out-of-home media company, PATTISON leverages decades of expertise in media innovation and flawless execution. Through this partnership, both organizations are dedicated to
French luxury brand Longchamp has opened a new boutique at Incheon International Airport Terminal 2, reinforcing its commitment to travel retail and the fast-growing Asian luxury market. The opening marks another milestone in the brand’s global expansion strategy, as airports continue to evolve into premium retail destinations rather than
Moving Walls, the world’s leading connected media platform powering over a million screens globally, has announced a strategic partnership with ADDIG, a leading digital advertising technology company in Hungary, to bring programmatic trading capabilities to the country’s digital out-of-home (DOOH) ecosystem. Through the collaboration, Moving Walls and ADDIG
COMMB (Canadian Out-of-Home Marketing and Measurement Bureau) has released its first revenue benchmarking report for Canada’s Out-of-Home (OOH) advertising industry. Separate reports have been issued for 2024 and 2025, with each report presenting aggregated revenue across three key OOH formats: Roadside, Place-Based, and Transit. Within each format, revenue is
JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that, following a competitive tender, it has been awarded a 10‑year exclusive contract to operate the advertising assets of CFL, the Société Nationale des Chemins de Fer Luxembourgeois (Luxembourg National Railway Company). With nearly 680,000
