옥외광고 기업과 기관의 주요 발표, 사업 소식, 제휴 및 인사 동향을 전합니다. | Follow OOH company and industry announcements, business developments, partnerships and appointments across the out-of-home sector.
PATTISON Outdoor Advertising is proud to announce a landmark 10-year agreement with Toronto Pearson, naming PATTISON the airport's exclusive advertising and brand experience partner. As Canada’s leading out-of-home media company, PATTISON leverages decades of expertise in media innovation and flawless execution. Through this partnership, both organizations are dedicated to
French luxury brand Longchamp has opened a new boutique at Incheon International Airport Terminal 2, reinforcing its commitment to travel retail and the fast-growing Asian luxury market. The opening marks another milestone in the brand’s global expansion strategy, as airports continue to evolve into premium retail destinations rather than
Moving Walls, the world’s leading connected media platform powering over a million screens globally, has announced a strategic partnership with ADDIG, a leading digital advertising technology company in Hungary, to bring programmatic trading capabilities to the country’s digital out-of-home (DOOH) ecosystem. Through the collaboration, Moving Walls and ADDIG
COMMB (Canadian Out-of-Home Marketing and Measurement Bureau) has released its first revenue benchmarking report for Canada’s Out-of-Home (OOH) advertising industry. Separate reports have been issued for 2024 and 2025, with each report presenting aggregated revenue across three key OOH formats: Roadside, Place-Based, and Transit. Within each format, revenue is
JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that, following a competitive tender, it has been awarded a 10‑year exclusive contract to operate the advertising assets of CFL, the Société Nationale des Chemins de Fer Luxembourgeois (Luxembourg National Railway Company). With nearly 680,000
As competition for urban attention intensifies, few advertising corridors in Canada rival the scale and visibility of Toronto’s Gardiner Expressway. For brands seeking to dominate the 416 skyline, the elevated highway has emerged as one of the country’s most powerful digital out-of-home platforms. Running along the city’s
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Frankfurt Airport Frankfurt Airport is preparing to open Terminal 3, marking the culmination of more than a decade of planning and construction. The expansion represents one of Europe’s most significant recent aviation infrastructure projects and is expected to strengthen the airport’s role as a leading international hub. Led
New campaign celebrates LA’s culture, cuisine, entertainment, and the excitement building toward FIFA World Cup 2026™
The Full Year 2025 Airport Traffic Report released today by ACI EUROPE confirms the remarkable resilience of air passenger traffic amidst generally lacklustre European economies, inflated airfares, significant supply and capacity pressures, as well as ever volatile and tense geopolitics. Passenger traffic across the European airport network in 2025 increased
Piccadilly LightsThe start of Ramadan was marked this week with a high-impact digital display on Piccadilly Lights, one of the United Kingdom’s most recognisable out-of-home landmarks. The activation formed part of wider celebrations across London, where 30,000 LED lights are illuminating the West End in a show of
Executive Channel Network (ECN) has announced the launch of ECN Luxe, a curated place based Digital Out of Home package created for luxury brands seeking to reach Europe's highest earning and High Net Worth professional audiences. Built on a simple principle - luxury chooses its place - ECN Luxe positions
