옥외광고 기업과 기관의 주요 발표, 사업 소식, 제휴 및 인사 동향을 전합니다. | Follow OOH company and industry announcements, business developments, partnerships and appointments across the out-of-home sector.
Revel Digital , a leading cloud-based digital signage platform, today announced the general availability of its AI-powered feature suite — a collection of six integrated capabilities designed to fundamentally simplify how businesses create, manage, and optimize digital signage content.
FIFA Dallas CMO Noelle LeVeaux and the Dallas Cowboys Cheerleaders join a standout lineup celebrating OOH as The Human Medium at the 2026 OOH Media Conference
Seoul Incheon International Airport has recorded its busiest holiday period since opening, underscoring the continued recovery and expansion of outbound and inbound travel demand. According to Incheon International Airport Corporation, a total of 1,386,057 passengers used the airport over the six-day period from February 13 to 18. Departing
OAAAThe Out of Home Advertising Association of America will convene industry leaders later this month for a focused discussion on the new federal tax law that took effect on January 1, 2026. The virtual briefing will feature Mike Hershey, Executive Vice President of Government Affairs at the OAAA, alongside U.
Bauer Mediahas secured the City of Tampere’s outdoor advertising tender, Lot 1, signing a 15-year agreement to roll out 75-inch double-sided digital advertising devices across 100 advertising locations. The contract marks a significant step in strengthening Bauer Media’s position as a pioneer in digital out-of-home (DOOH) and as
The Entrepreneur Forum 2026, presented by Aurawn Wellness, is set to convene Thailand’s leading founders and marketing practitioners on March 28 at Bhiraj Hall 1, BITEC Bangna, with a strong focus on practical growth strategies for small and medium-sized enterprises. Positioned under the themes of business, marketing and entrepreneurship,
The Trinity Forum 2026 opened on 5–6 February at The St. Regis, Doha, bringing together senior leaders from aviation, airports and travel retail at a time when the industry is redefining growth strategies in a post-recovery market. The event is hosted by Qatar Airways, Hamad International Airport and Qatar
With just three weeks remaining before entries close, the TREX Awards 2026 is intensifying its call for submissions, placing travel retail exclusivity firmly at the center of industry attention. At a time when ecommerce, cross-border shopping and downtown retail are competing aggressively for consumer spend, the awards platform is positioning
OAAA The OOH Media Conference 2026 will bring the global out-of-home industry together in Dallas this May under a timely and resonant theme: “The Human Medium.” At a moment when advertising is increasingly shaped by automation, data modeling and AI-driven optimization, this year’s conference places the spotlight back on
VIOOH, a global digital out-of-home (DOOH) supply-side platform, has strengthened its footprint in Germany through a new programmatic partnership with ISM Intelligent Signage for Media, a national advertising network specializing in forecourt environments. The agreement opens programmatic access to 784 large-format digital screens installed across Shell service stations nationwide. The
Vistar Media has announced a global partnership with Happydemics, a brand lift measurement specialist, to introduce recall-based measurement for digital out of home (DOOH) campaigns. The move reflects growing demand from advertisers for more rigorous, advertiser-grade proof of DOOH’s impact as the channel takes a larger role in global
Global professional services firm EY has launched a high-visibility brand campaign at Incheon International Airport, leveraging the airport’s iconic Twin Tower digital media installations to strengthen its corporate positioning among international travelers and business leaders. The campaign utilizes two large-format digital displays, each featuring four-sided screens strategically positioned within
