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세계 옥외광고 뉴스ㅣ세계옥외광고협회 한국 공식 사이트ㅣ뉴스레터 옥뉴스
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무료 Airports Positioned at the Center of Global Aviation Sustainability Push
PRESS

Airports Positioned at the Center of Global Aviation Sustainability Push

Airports are being positioned at the center of the aviation sector’s sustainability transition, as global industry bodies call for more coordinated and practical action. The Airports Council International, in collaboration with the World Economic Forum and the International Civil Aviation Organization, has released its Global Sustainability Outlook, outlining key

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무료 로고 하나로 충분했다, 키캣 브랜드의 힘이 옥외광고 캠페인으로 재미를 주다.
CAMPAIGN

로고 하나로 충분했다, 키캣 브랜드의 힘이 옥외광고 캠페인으로 재미를 주다.

WOO 글로벌 어워즈 접수 마감이 10일 앞으로 다가왔다.세계옥외광고기구 (World Out of Home Organization, WOO)는 2026년 4월 21일 마감하는 제10회 WOO 글로벌 어워즈를 앞두고 회원사와 각국 협회에 출품 마무리를 서둘러 달라고 독려했다. WOO는 혁신적인 캠페인과 리더십, 기술 및 사업 혁신 사례가 업계 전반의 주목과 평가를 받을 수 있도록 마감일인

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무료 JCDecaux Reports €3.97 Billion in 2025 Revenue, Maintains Position as World’s Leading Out-of-Home Media Company
PRESS

JCDecaux Reports €3.97 Billion in 2025 Revenue, Maintains Position as World’s Leading Out-of-Home Media Company

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces the publication of its 2025 Universal Registration Document. This Universal Registration Document was filed today with the French Financial Markets Authority (Autorité des Marchés Financiers - AMF) in ESEF format (European Single Electronic Format) under the reference

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무료 WOO 글로벌 어워즈 접수 마감이 10일 앞으로 다가왔다.
WOO

WOO 글로벌 어워즈 접수 마감이 10일 앞으로 다가왔다.

세계옥외광고기구 (World Out of Home Organization, WOO)는 2026년 4월 21일 마감하는 제10회 WOO 글로벌 어워즈를 앞두고 회원사와 각국 협회에 출품 마무리를 서둘러 달라고 독려했다. WOO는 혁신적인 캠페인과 리더십, 기술 및 사업 혁신 사례가 업계 전반의 주목과 평가를 받을 수 있도록 마감일인 4월 21일 화요일까지 반드시 접수를 완료해 달라고 밝혔다.

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무료 Lotte and Hyundai Redefine Incheon Airport Duty Free Landscape
PRESS

Lotte and Hyundai Redefine Incheon Airport Duty Free Landscape

Seoul’s Incheon International Airport is set for a significant retail transformation as Lotte Duty Free and Hyundai Duty Free assume control of key duty free zones from mid April 2026. The change follows the exit of previous operators who faced sustained financial losses, highlighting the structural pressures within global

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무료 Maison Margiela Launches Premium Fragrance DOOH Campaign at Seoul Incheon Airport
PRESS

Maison Margiela Launches Premium Fragrance DOOH Campaign at Seoul Incheon Airport

Maison Margiela, a Paris-based luxury fragrance and beauty brand, has launched a high-impact digital out-of-home (DOOH) campaign at Seoul-Incheon International Airport, reinforcing its presence in the global travel retail market. The campaign highlights the brand’s “Replica” fragrance collection, a line known for capturing familiar scents and emotional moments through

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무료 Al Arabia Outdoor Advertising and Multiply Group’s Media Vertical Sign MoU to Establish a Global Investment Entity in Out-of-Home Advertising
PRESS

Al Arabia Outdoor Advertising and Multiply Group’s Media Vertical Sign MoU to Establish a Global Investment Entity in Out-of-Home Advertising

Al Arabia Outdoor Advertising signs a Memorandum of Understanding (MoU) with the media vertical of Multiply Group PJSC. Image courtesy: Multiply GroupIn a significant step towards global expansion, Al Arabia Outdoor Advertising signs a Memorandum of Understanding (MoU) with the media vertical of Multiply Group PJSC (ADX: MULTIPLY), the Abu

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무료 JCDecaux UK Opens Final Call for Programmatic DOOH Awards 2026
PRESS

JCDecaux UK Opens Final Call for Programmatic DOOH Awards 2026

JCDecaux UK has issued a final call for entries to its Programmatic DOOH Awards 2026, with submissions closing on April 9. The awards, dedicated exclusively to programmatic out-of-home (pDOOH), aim to recognize campaigns and teams demonstrating measurable results, innovation, and strategic excellence in the rapidly evolving OOH landscape. The event

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