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세계 옥외광고 뉴스ㅣ세계옥외광고협회 한국 공식 사이트ㅣ뉴스레터 옥뉴스

PRESS

OOH World Report in Englsih

무료 Moving Walls and ADDIG Partner to Power Programmatic OOH Innovation in Hungary
PRESS

Moving Walls and ADDIG Partner to Power Programmatic OOH Innovation in Hungary

Moving Walls, the world’s leading connected media platform powering over a million screens globally, has announced a strategic partnership with ADDIG, a leading digital advertising technology company in Hungary, to bring programmatic trading capabilities to the country’s digital out-of-home (DOOH) ecosystem. Through the collaboration, Moving Walls and ADDIG

by김지현
무료 COMMB’s first-ever industry revenue report reveals that Canadian OOH significantly outperformed broader advertising market
PRESS

COMMB’s first-ever industry revenue report reveals that Canadian OOH significantly outperformed broader advertising market

COMMB (Canadian Out-of-Home Marketing and Measurement Bureau) has released its first revenue benchmarking report for Canada’s Out-of-Home (OOH) advertising industry. Separate reports have been issued for 2024 and 2025, with each report presenting aggregated revenue across three key OOH formats: Roadside, Place-Based, and Transit. Within each format, revenue is

by이현
무료 JCDecaux renews the exclusive advertising contract for stations across the Grand Duchy of Luxembourg with a 100% digital offering
PRESS

JCDecaux renews the exclusive advertising contract for stations across the Grand Duchy of Luxembourg with a 100% digital offering

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that, following a competitive tender, it has been awarded a 10‑year exclusive contract to operate the advertising assets of CFL, the Société Nationale des Chemins de Fer Luxembourgeois (Luxembourg National Railway Company). With nearly 680,000

by이현
무료 Performance
2025 all about traffic resilience as Europe’s airports welcomed an additional 100 million passengers
PRESS

Performance 2025 all about traffic resilience as Europe’s airports welcomed an additional 100 million passengers

The Full Year 2025 Airport Traffic Report released today by ACI EUROPE confirms the remarkable resilience of air passenger traffic amidst generally lacklustre European economies, inflated airfares, significant supply and capacity pressures, as well as ever volatile and tense geopolitics. Passenger traffic across the European airport network in 2025 increased

by이지오